The 5 best website builders for hair stylists are:
- Snapps.ai
- Wix
- Squarespace
- Site123
- Square Online
Having a website is crucial for businesses, including hair stylists. With increasing competition, it’s absolutely necessary for stylists to establish a strong online presence. A Reddit user also said that all businesses need a website to be active. This can give businesses a wider reach. Plus, you can monetize your website as it grows.
Another Reddit user said that hair salon sites need appointment booking capabilities. This streamlines scheduling, reducing the need for real time phone calls while improving efficiency.
In this article, we will talk about the best website builders for hair stylists. We’ll discover its key features, cons, and prices.
1. Snapps.ai
Snapps.ai is an AI website builder with templates designed for salons and hair stylists. You can use its drag-and-drop editor to customize your site without coding skills.
Snapps’ advanced AI features boost web presence and also automate:
- SEO optimization
- Image generation
- Content suggestions
- Client booking within an integrated online scheduling feature
Here are the key features that make Snapps.ai stand out among other website builders:
- Helpful Tools and Customizable Templates
- Online Appointment Scheduling
- Service Display
- Search Engine Optimization (SEO)
- Mobile Optimization
- Support and Resources
- Integrated E-commerce Solutions
- Client Management System
- Promotional Tools and Marketing Integration
- Blogging Capabilities
- Analytics and Reporting
In a Quora comment, Preeti Saha mentioned that compared to other builders, Snapps has more template choices. She also said that Snapps load time is fast, and has better drag-and-drop widgets than other builders.
Here are the pros and cons of Snapps.ai:
| PROS | CONS |
|---|---|
| Features a built-in online booking system. | Mastering some of the advanced AI features and integrations requires a learning curve. |
| Uses a click and drag builder. | |
| Pre-built templates and features. | |
| Provides powerful SEO features, including mobile optimization. | |
| Detailed analytics to track website performance. | |
| Supports selling products directly from the website. |
Snapps.ai showcases the following plans:
- Single Site Pack – $19/month
- Starter Pack – $79/month
- Decade Pack – $159/month
2. Wix
Wix’s intuitive drag-and-drop editor makes it simple to create a hairdresser website. It allows hair stylists to efficiently manage their content and keep their site looking fresh and current. It also allows clients to book appointments online directly from the website.
In a YouTube review of Startup Wise, Wix is mentioned as an all-in-one platform. The video highlights its features like invoicing, analytics, and automation. This makes it convenient for users who want to manage multiple aspects of their online presence from a single platform.
Here are the key features that make Wix an option for hair stylists:
- Customizable Templates
- Drag-and-Drop Editor
- Wix Bookings
- Ascend by Wix
- SEO
- Mobile Optimization
A Redditor also mentioned that Wix is super easy to use because it is designed to be. But as you use it, its limitations will be glaringly obvious. Wix also locks you into keeping their services.
Here are the pros and cons of Wix:
| PROS | CONS |
|---|---|
| Provides options for managing appointments, packages, and classes. | You cannot switch to a different template without losing your content. |
| Automated reminders and the ability to accept payments. | Can sometimes have slower loading speeds compared to those built on other platforms. |
| Supports e-commerce functionality. | Blog lacks advanced categorization and SEO options. |
| Features automated workflows and social media post-creation. | Users might find it challenging to manage advanced SEO settings. |
Wix promotes the following plans:
- Free – $0
- Light – $24
- Core – $36
- Business – $43
- Business Elite – $172
3. Squarespace
Squarespace is another website builder option for hairstylists. There’s a range of professionally designed templates. These templates allow hair stylists to showcase their work, services, and brand.
In a review video, Dainius of the Cyber News team recommends Squarespace for building stylish e-commerce sites. He also mentioned it can also build portfolios and other types of websites. He also highlights that Squarespace templates are modern, colorful, and stylish. Plus, it allows users to schedule appointments directly on the website which benefits entrepreneurs.
Here are the key features that make Squarespace an option for hair stylists:
- Integrated Appointment Scheduling
- E-commerce Capabilities
- Built-in SEO Tools
- Multimedia Integration
- Mobile Optimization
Although Squarespace boasts its good features, some users find its SEO functions challenging. A Reddit commenter said you can’t move your website to another hosting solution. You are also locked in their pricing. If you choose to switch to another builder, you can only take your domain and not your designs.
Here are the pros and cons of Squarespace:
| PROS | CONS |
|---|---|
| A wide range of professionally designed, fully customizable templates. | Customization options can be limiting compared to more flexible platforms. |
| Supports automated confirmations and reminders. | Its advanced design tools and complex features may pose a steeper learning curve for beginners. |
| Includes inventory management, product reviews, and secure payment processing. | Has fewer third-party integrations and plugins. |
| Creates portfolios showcasing their work. |
Squarespace suggests the following plans:
- Free
- Combo – $16
- Unlimited – $22
- Pro – $27
4. Site123
Site123 is another simple website builder that hair stylists can choose. Its range of features are specifically designed for small businesses and beginners. While the design flexibility is limited compared to more advanced builders, the available templates are responsive and optimized for mobile. Site123’s customer and tech support are also praised by users. A review from g2.com says her experience with Site123 is pleasant and productive.
Here are the key features that make SITE123 a suitable choice for hair stylists:
- Integrated Online Booking Tools
- Customizable Templates
- Responsive Designs
- 24/7 Support
- Multilingual Support
Site123 only comes with basic templates and commenting systems. It doesn’t have advanced features like tagging, categories, or integrated social sharing tools. One user also mentioned that some of its features could be more robust to allow additional customization.
Here are the pros and cons of Site123:
| PROS | CONS |
|---|---|
| Allows users to add pre-designed blocks and elements to their site, | Lacks a drag-and-drop editor. |
| Provides built-in booking tools that allow clients to schedule appointments directly. | Users cannot create their own custom layouts. |
| Provides 24/7 live chat support, making it easy for users to get help whenever they need it. | You cannot export your website to another platform. |
| Includes an SEO advisor, meta tags, sitemaps, and integration with Google Analytics |
Site123 brings up the following plans:
- Free
- Premium – $12
5. Square Online
Square Online is a great website builder for hair stylists because of its set of features. It allows hair stylists to manage their bookings directly from their website. This integration also supports 24/7 online scheduling and automatic reminders. Square Online also has great customer support. They will help you through every step of building a website.
Here are the key features that make Square Online a decent choice for hair stylists:
- Integrated Appointment Booking
- Point-of-Sale (POS) Integration
- Client Management and Loyalty Programs
- SEO Tools
Despite its great features, a Redditor mentioned that Square Online’s customization option is limited. Its loading time is also slow, which can be frustrating for those who visit your website.
Here are the pros and cons of Square Online:
| PROS | CONS |
|---|---|
| Integration with Square POS, allowing businesses to manage both service bookings and product sales in one place. | It lacks advanced design flexibility. |
| Supports various payment methods like Google Pay, Apple Pay, and Cash App Pay. | It has limited blogging capabilities. |
| Allows managing client information, tracking service history, and loyalty programs directly through the website. | It has fewer third-party integrations available. |
| SEO tools are relatively basic compared to more advanced platforms. |
Square Online provides the following plans:
- Free
- Plus – $29
- Premium – $79
What are the Top Considerations When Selecting a Website Builder for Hairstylists?
- Integrated Appointment Scheduling. Enable clients to book or cancel appointments directly through online tools.
- Ease of Use and Customization. Select a platform with quick set-up and adjustments. User-friendly builders feature drag-and-drop functionality, customizable templates, and easy content editing.
- Design Flexibility and Professional Templates. Select from modern, industry-specific layouts with customizable colors, fonts, and designs. Your unique online presence will resonate more with target clients.
- E-commerce Capabilities. Integrate product listings and inventory management for selling hair care products or salon merchandise. Multiple payment gateways and secure checkout processes help diversify revenue streams beyond services.
- SEO and Marketing Tools. Improve your website’s visibility with built-in features like meta tags, SEO-friendly URLs, and integrated blogging to attract more local clients. Email marketing, social media integration, and Google My Business are also essential marketing features.
- Mobile Responsiveness. Create an optimal experience for the many clients who browse on smartphones and tablets. Speed and UX ensure proper functionality across all devices.
- Customer Support and Resources. Access 24/7 assistance and tutorials to maximize your website’s potential.
How Can You Track the Performance of Your Hair Styling Website Using a Website Builder?
- Utilize built-in analytics tools. These platforms provide insights into visitor behavior, traffic sources, and popular pages. These tools help track important metrics like page views, unique visitors, and conversion rates.
- Integrate Google Analytics. This powerful platform comes with advanced reporting capabilities for your website’s performance. It enables you to monitor visitor behavior, track traffic sources, and measure conversion rates. You can set up goals to track specific actions like appointment bookings or form submissions.
- Track key performance metrics. Focus on traffic volume, bounce rate, and conversion rate. Traffic volume helps gauge your site’s reach, while bounce rate shows how engaging your site is, and lower bounce rates suggest visitors are finding the information they need and staying longer. Conversion rate measures the percentage of visitors who complete a desired action, such as booking an appointment.
- Use heatmaps and user behavior tools. These visualization features reveal visitor interaction patterns by showing where they click, how far they scroll, and which elements they engage the most. This information can be crucial for optimizing your website’s layout and user experience.
- Monitor sales and booking data. For e-commerce or scheduling features, leverage platform analytics to understand revenue patterns and appointment trends. For e-commerce, monitor product performance, revenue, and average order value. For booking, analyze the number of appointments, popular services, and peak booking times. This data can help you optimize your service offerings and manage your schedule more effectively.
- Set up and track custom goals. Website platforms are functional to measure specific user actions. You can set a goal to track visits to the booking confirmation page, show completed appointments, or monitor contact form submissions. Tracking these specific actions helps you understand which parts of your website are most effective in driving business and which may need improvement.
- Monitor SEO performance. Utilize the SEO tools provided by your website builder to track your website’s visibility on search engines. Implementing strategies like keyword optimization, meta descriptions, and alt text for images can improve your ranking. Some builders provide SEO audits and recommendations to help you optimize your site further and attract more organic traffic.
- Analyze customer feedback. Customer reviews and feedback on your website can provide valuable insights into your business performance. Analyze this data to identify strengths and areas for improvement. Additionally, monitoring social media mentions linked to your website can help you understand customer sentiment and engagement.
How to Build a Website for Hair Stylists?
Step 1: Choose a website platform. Choosing the right website platform is crucial because it will determine how easily you can build, manage, and update your site. The platform you choose should align with your technical skill level, desired features, and business needs.
Step 2: Choose a template. Choosing a template is a crucial step in building a website. It sets the foundation for the website’s design, structure, and user experience. It provides a pre-designed layout with placeholders for content such as text, images, and videos. It helps you achieve a professional look and feel without needing extensive design skills.
Step 3: Add essential features. Adding essential features to a hair stylist’s website is important. These features are designed to meet the specific needs of your clients, streamline your business operations, and enhance the overall usability of your site. You can add features such as online booking, testimonials, service menu, and social media integration.
Step 4: Publish. Publishing your hair stylist’s website allows your content to be viewed by anyone with internet access.
