The 5 best website builders for consulting business are:
- Snapps.ai
- Wix
- Squarespace
- Webflow
- Dorik
Consultants work 50 to 80 hours per week to fulfill their roles to clients, according to Runn. Therefore, a consulting business must have a website to manage client services faster and more efficiently. A website builder can further improve your time management.
A website can promote your services to a larger audience. An easy way to promote your consulting business is sharing a web link for ads and referral. Based on a WordStream report, every $1, businesses make an average of $2 on Google Ads. You can’t take advantage of this if you don’t have a great site.
A great consulant site is usable and clear. Clients should be able to set appointments, get the basic payment info, and contact you or other available consultants.
Maintaining a consulting business is a challenging task, especially if the industry you’re working for is high in-demand. Your business needs to stand out from competitors and offer the best services. Before focusing on maintaining a website, focus on forming relationships with clients. Build relationships with clients as soon as they set an appointment for consultation so they can use your services again. To be 100% committed to change, focus on catering to the needs of your clients rather than perfecting your website.
Once you build a firm foundation with clients, continue to focus on building your consulting website. A website builder is easy to use and saves time from doing heavy tasks manually. This platform offers various SEO and social media integration tools to get clients. Use a website builder to include client reviews and case studies that will encourage website visitors to schedule an appointment. Choose the best website builder for a consulting business that provides extensive customization options and affordable pricing plans.
1. Snapps.ai
Snapps.ai is a drag-and-drop website builder offering extensive customization features to build your consulting business website. This platform offers widgets that you can easily drag and drop to create a professional and informative website within minutes. According to a report by Clutch, 29% of small businesses find it challenging to maintain their website. Snapps.ai aims to provide a user-friendly experience so you can easily create your consulting website.
Snapps is great if you don’t have coding experience, making it cost-effective since you won’t need to hire a web developer. What’s great about Snapps is that it offers pre-made templates for specific niches. You can easily edit a pre–made template to fit the needs and target audience of your consulting business.
Snapps.ai offers these pricing plans:
- Single Site Pack – $19/month
- Starter Pack – $79/month
- Decade Pack – $159/month
Snapps.ai’s Sample Consulting Business Website Template:
Snapps is a recommended website builder for beginners who want to get creative and build a simple website. This platform is easy to use and you can use it everyday to enhance your website-building skills. You can never go wrong with Snapps’ drag-and-drop widgets as they are effective in providing functionality on your website.
2. Wix
Wix is an intuitive website builder that offers advanced SEO and marketing tools for your consulting business website. This platform was created for agencies and businesses to build websites for their projects, products, and services. Wix doesn’t require users to have coding knowledge, so you can effortlessly customize pre-made templates. Also, this website builder has built-in features for scheduling, branding, and eCommerce. According to a GetApp report, businesses that use a scheduling software see a 20% productivity increase. When seeking a better builder option, Snapps.ai offers advanced SEO tools like localgrids, Snappseo, Copy AI, and Keyword Research that produce high-quality results.
Wix offers these pricing plans:
- Light – $17/month
- Core – $29/month
- Business – $36/month
- Business Elite – $159/month
Wix’s Sample Consulting Business Website Template:
Consumer Research Studios posted a latest Wix review on YouTube. Wix provides comprehensive tools like SSL certificates, hosting, site analytics, domain names, and an extensive app store. Regardless of Wix being flexible, some templates lack mobile-responsiveness. This platform may not be for you if you’re on a tight budget, since Wix requires monthly subscriptions. Moreover, Wix doesn’t offer migration platforms where you can transfer your website to another hosting provider.
3. Squarespace
Squarespace has been around for years as a DIY website builder that’s recommended for your consulting business. Just like other website builders, it offers pre-made templates for specific categories like music, food, gaming, and marketing. This platform has an editing interface, allowing you to edit pages and include navigation buttons. For an advanced editing interface, consider using Snapps.ai for your consulting website. This website builder has widgets and personalization rules that you can automatically edit to improve.
Squarespace offers these pricing plans:
- Personal – $16/month
- Business – $23/month
- Commerce (Basic) – $28/month
- Commerce (Advanced) – $52/month
Squarespace’s Sample Consulting Business Website Template:
Metics Media posted a 2-min review about Squarespace. This platform can also be used for blogging, as it offers features like podcast hosting, SEO optimization, and newsletter creation. Squarespace has 150 website templates for various niches, offering flexibility in customizing a website based on your own terms. However, Squarespace doesn’t offer a free plan and instead, offers a 14-day free trial before proceeding with the monthly paid subscription.
4. Webflow
Webflow is good for both beginners and users with coding knowledge to create a comprehensive website for your consulting business. This is an all-in-one design platform where the visual design and code aren’t separated. While it can be intimidating to use Webflow because it comprises coding elements, you can automatically use its CMS. Speaking of coding elements, you can use Snapps.ai in building a complex consulting website. This website builder gives you full access to HTML, CSS, and Javascript.
Webflow offers these pricing plans:
- Basic – $14/month
- CMS – $23/month
- Business – $39/month
Webflow’s Sample Consulting Business Website Template:
Webflow is good for content creators, especially for agencies who are required to build a website for them. This platform comprises great design templates and tools that are easy to use. Webflow is also easy to navigate and also has reliable customer support. The code editor can be difficult to use at first, but it gets easier once you get used to accessing Webflow’s tools.
5. Dorik
Dorik is an AI-generated website builder that can help you create professional landing pages for your consulting business website. With the help of AI tools, this platform helps you create a website within minutes. This website builder comprises SEO tools, seamless integrations with third-party platforms, and membership sites for monetizing content. According to BrightEdge, SEO tools are crucial for visibility because organic search drives 53.3% of third-party platforms. If you need many seamless integrations, consider Snapps as your website builder. This platform offers email marketing and various social media integrations to increase leads and sales.
Dorik offers these pricing plans:
- Start – $11/month
- Grow – $18/month
- Unlimited – $45/month
Dorik’s Sample Consulting Business Website Template:
Dave posted his review of using Dorik on YouTube. Based on overall experience, Dave gave Dorik 4 out of 5 stars. He first used Dorik to create a single landing page until he could build more websites. He mentioned that this platform lets you create membership sites, along with affordable pricing options and cool features. Additionally, Dave recommends using the lower level plans since they’re very affordable. These lower-level plans can help you test the full features of the platform.
Factors to Consider When Comparing Consulting Business Website Builders
Pricing. Compare the pricing of each website builder to choose what’s best for your consulting business. If you’re on a budget, select a website builder that offers affordable pricing plans but offers a seamless customization experience.
Since website builders offer pre-made templates, they’ll most likely look the same and have hidden catches. Consider choosing a website builder that’s worth the price if you want a professional template for your consulting business. Invest in choosing the best website builder by saving money and selecting a good web hosting.
Template quality. A website builder must offer high-quality and professional templates for your consulting business. Selecting a professional template helps your consulting business stand out from competitors. Keep in mind that a generic template can’t serve your business or communicate to your customers. Choose a professional design tailored to your business and customer needs.
Ease of use. A website builder should provide ease of use without you having to make huge adjustments in its learning curve. All drag-and-drop customization tools and navigation options should be easy for users without coding knowledge. Also, select a website builder that lets you easily edit and update website content in blogs, pages, and booking appointments.
Support options. A website builder should have a reliable customer support team for assistance when you encounter technical issues in building your site. Support options should include communication via live chat, email, or phone so the team can immediately respond to any concerns. According to a Forrester study, 44% of online consumers say that having questions answered by an actual person is the most important feature a website can offer.
User reviews. User reviews can help you make better decisions when comparing website builders for your consulting business. Based on a BrightLocal report, 91% of consumers read user reviews before purchasing online. It’s important to read the pros and cons of each website builder to determine how it can affect your website.
Comparison Table of Website Builders Based on Factors to Consider for a Consulting Business Website:
| Website Builder | Pricing | Template Quality | Ease of Use | Support Options | User Reviews |
|---|---|---|---|---|---|
| Snapps.ai | Starts at $19/month | High | Very easy | Yes | Majority are positive reviews |
| Wix | Starts at $17/month | Moderate | Easy | Inefficient for some users | Mixed reviews |
| Squarespace | Starts at $16/month | Moderate to High | Moderate | Inefficient for some users | Mixed reviews |
| Webflow | Starts at $14/month | High | Moderate to Difficult | Yes | Mixed reviews |
| Dorik | Starts at $11/month | Moderate | Very easy | Yes | Mixed reviews |
What are the Customization Options Available in Website Builders for Consulting Business?
Appointment scheduling integration. Integrate appointment tools like Calendly or Acuity Scheduling so clients can directly book online consultations. Online appointment scheduling is a convenient way for potential clients to reach out to your consulting services. Based on a study by Accenture, 77% of patients have a strong preference for digital scheduling since the ability of booking, changing, and canceling online appointments is important. Snapps.ai is a website builder that offers drag-and-drop widgets, including online scheduling for your upcoming clients.
Contact forms are beneficial because it’s easier to track enquiries, can be used to get more relevant information from users, and it’s easier to prevent spam. 90% of genuine enquiries after users answer contact forms will respond to follow-up emails and phone calls.
Pre-made templates. Website builders offer pre-made templates so you can easily edit a professional consulting website. Based on an Adobe study, 38% of users will stop engaging with a website if its layout is unattractive. Well-designed and pre-made templates can help you build your consulting website within minutes. However, customize a pre-made template that suits your business’ needs and target audience. If you’re looking for pre-made templates for consulting, Snapps.ai offers customized templates for various niches for professional use.
Pre-made templates look great since they are full of the exact details you see in a demo. Not being able to use pre-made templates may be difficult for you to get the basics right. However, consider hiring a web developer for faster customization of your website or if custom options are inflexible.
Client portal integration. Client portal integration is an additional customization option that your website can have to communicate with clients. This customization option can streamline collaboration and project management for those who need your consulting services. Also, having a client portal lets you determine the status or recent updates about a client availing your services. Snapps.ai help you create a specific page for your client portal. This platform will provide easy navigation buttons so clients can access their portals anytime whenever there are upcoming consultations and follow-up questions.
Doc Williams posted a YouTube video about managing a client portal for your agency. You can integrate your client portal with Google Sheets or Airtable as databases. These databases will ensure real-time updates through setting up the data synching process. Customize your client portal that’s tailored to the needs of your consulting business. Adjust layouts and content based on the demographic information of your potential clients.
What Are the Potential Drawbacks of Using a Website Builder for a Consulting Business?
SEO restrictions. SEO restrictions can hinder the ranking progress of your consulting business website on search results. Some website builders don’t offer advanced SEO capabilities and can’t give you full control in handling SEO technical aspects. With Snapps.ai, you wouldn’t be able to experience SEO restrictions during the website-building process. This platform offers several SEO tools like Snappseo, locagrids, Copy AI, and Keyword Research. With Snapps.ai, can find relevant keywords, check rankings, find leads, and publish engaging SEO content.
It’s only normal not to see any return on investment from SEO efforts for 6-18 months. However, this will still vary depending on competition, current rankings, and how long your consulting business is operating. A good way to lessen SEO restrictions is to evaluate the search volume for keywords relevant to your business. After evaluating, you can determine what to expect regarding increased traffic for the next 3, 6, and 12 months. Your website should represent the goals of your consulting business to convert website visitors into customers.
Jeff Lerner posted his insights on a YouTube video about starting an SEO consulting business. Learning or absorbing SEO is not something you can absorb in a week or two. You’ll need to learn, research, and understand keywords when writing articles for your website. Jeff has a friend who owns a big SEO agency in New York and produces competitive SEO rankings on search results. His friend had a client that was the number one or two-ranking commercial real estate company in Chicago. So anyone from Chicago can search commercial real estate, his client’s company would come up in 1st or 2nd rank.
Limited customization. Limited customization is possible when using a website builder because of its pre-made templates. Your template for a consulting business can look generic even after editing a pre-made template. However, advanced customization options are not a major requirement for consulting businesses. As long as your services bring good results to clients, your business will grow.
Users who edit using website builders want to read or post content and find things they’re looking for. Too much customization capabilities can lead to a terrible website for visitors to view. Customization becomes a novelty that people lose interest in quickly.
Whether your consulting business prioritizes customization or quality services, Snapps.ai lets you get the best of both worlds. This platform offers extensive customization tools in the form of widgets. You can easily drag and drop widgets based on your brand. Snapps also prioritizes producing high-quality content with apps like Domain Research, AI Images, Localgrids, and Website Generation Wizard.
Limited functionality. Limited functionality on a consulting website can be the result when users focus too much on editing aesthetic templates. Consulting websites need specific features as case studies, client portals, and booking systems. Some website builders don’t offer specific features for consulting businesses. But with Snapps.ai, you get consulting features like social media integration, SEO optimization, robust analytics, and migration options. These features help improve user experience and website performance.
Unfortunately, design over functionality sells for some business websites. Many designs are painfully bad in terms of accessibility and usability. Most users don’t care about limited functionality or UX performance. However, good planning makes it possible to make or edit an aesthetic website design without sacrificing usability.
Security risks. These types of risks are because of shared hosting environments and lack of rigorous security protocols. According to a study by Symantec, small businesses are prone to 43% of cyber attacks. Therefore, consulting businesses must prioritize website security more than ever. Thankfully, Snapps.ai is embedded in malware protection and intrusion detection systems. This platform restores database state and offers automatic backups for server locations across the globe.
Website builders offer custom themes so you can easily edit your consulting business website. These themes aren’t prone to security risks, since the code won’t be viewable for hackers to disrupt. However, premium themes are usually the ones getting attacked. These themes have many codes and functionalities that have third-party codes and user inputs, making it easier for hackers to find vulnerabilities.
WordPress usually gets a poor reputation because it’s a platform where users have full control in building a customized website. When users have full control of website building, anyone can release 3rd party plugins without security standards. WordPress is 100% customizable, but its downside is when the lesser-known plugins contain an exploit.
RavenFool posted a YouTube video about navigating cybersecurity in website builders. Some common security threats you can encounter in using a website builder are malware infections, DDOS attacks, and hacking vulnerabilities. You can prevent these security risks from occuring by regular website updates and backups and using strong passwords. If you have the budget, you can hire cybersecurity experts. But it’s always advisable to contact a website builder’s customer support team for any security concerns.
