Snapps.ai is a flexible and powerful website builder that’s great for lead generation. This lead generation website builder offers a variety of tools and features that help improve your marketing strategies and online visibility. Snapps.ai offers a lead generation tool known as localgrids. This tool is crucial for getting leads because you can provide detailed reports of your ranking expertise. 

Amy from the marketing and advertising field complimented Snapps.ai for its quicker lead generation and SEO structure. They use Snapps.ai daily for their company since it lets you create customized websites. The primary con that Amy noticed wasn’t being able to move their website from Weebly to Snapps.ai, which was a hassle at first.

Snapps.ai Has a Powerful Landing Page 

Snapps.ai has a powerful landing page as the “Get Started” button can already be found at the top of the website once you visit it. What makes Snapps.ai’s landing page stand out is that it includes the support that it’s trusted by 100+ companies. In this way, potential customers will view Snapps.ai as credible for providing lead generation tools for small businesses. 

Snapps.ai Has a Striking Call-to-Action (CTA)

Snapps.ai has a striking call-to-action that can be found at the bottom of its home page. It provides strong persuasion to potential leads by offering free services before proceeding with paid plans. If you’re a beginner to B2B lead generation, you have the option to select “Start For Free”. If you’re planning to migrate your website to Snapps.ai to increase B2B leads, you can proceed to its “Pricing Plan” to check the available tools for your business.

Snapps.ai Is SEO-Friendly

Snapps.ai offers several SEO-friendly tools to improve your B2B lead generation experience:

• Snapps SEO
• Snapps AI Tools
• Snapps Copy AI

Snapps.ai Pricing

Snapps.ai offers the following pricing packages: 

2. Salesforce Sales Cloud

Salesforce Sales Cloud is a salesforce automation website that allows you to make use of AI-powered deal insights to close deals faster with guided selling. This is one of the trusted AI CRM for sales, which can easily scale workflows and automated sales processes. Its lead management emphasizes the use of AI to make the best leads based on customer profiles a priority. 

Wyesha is a Growth Consultant who gave Salesforce Sales Cloud a 4 out of 5. In her experience, Salesforce helped improve the scheduling and organization of appointments, efficiency in note-taking, and tracking visitor movements. She also suggested users watch tutorials about Salesforce for more insights regarding their usage and objectives.

Salesforce Sales Cloud Has a Powerful Landing Page 

Salesforce Sales Cloud has a powerful landing page because it summarizes the dashboard, tools, and features that you’ll use for B2B lead generation. The landing page has an almost 30-second video that shows you what the website offers to increase sales for your business. Moreover, it also gives you the selection of “Start Free Trial” and “Watch Demos” once you’re interested in signing up.

Salesforce Sales Cloud Has a Striking Call-to-Action (CTA)

Salesforce Sales Cloud has a striking call-to-action that’s easily accessible on its homepage. You have the option to “Join the community” to learn more about AI CRM, or watch a demo if you aren’t ready to interact with potential mentors yet. This has a powerful push for an improved B2B lead generation since you’ll learn how to close deals factor with the help of a community aside from demos. 

Salesforce Sales Cloud Is SEO-Friendly

Salesforce Sales Cloud is SEO-friendly as it offers several key SEO features:

• SEO-friendly URLs
• Boost ROI
• Increase brand presence
• Import XML files for SEO tags
• Leverage canonical tagging
• Grow traffic
• Improve conversion
• Redirect sites and customize URL mapping

Salesforce Sales Cloud Pricing

Salesforce Sales Cloud offers the following pricing packages: 

3. HubSpot

HubSpot is a well-known B2B e-commerce platform containing all the resources you need to connect to your customer service, marketing, and sales. HubSpot is divided into different hubs, namely the marketing hub, sales hub, service hub, content hub, operations hub, and commerce hub. These products are connected with the same CRM database, providing beneficial insights into potential leads at every stage of their customer journey. 



Lissette for Tooltester made a comprehensive review of HubSpot and discussed its features, pros, and cons.

Lissette said that the variety of tools and features can overwhelm visitors of the website. However, it’s important to note that it presents an intuitive and user-friendly design that can help get potential B2B clients to start. It provides training courses and a community forum where you can learn the best B2B practices and connect with other users.

The primary con of HubSpot is its pricing. For advanced features, the pricing can be expensive for B2B clients who are just starting out. The Starter plan can be accessible for small businesses with a tight budget, but the jump of the Professional plan is steep. You won’t be able to access a more comprehensive marketing automation for automation, reporting, and campaigns.

HubSpot Has a Powerful Landing Page 

HubSpot has a powerful landing page that lets you select “Get a demo” or “Get started free” on its homepage. It provides an example output of what your contacts section would look like, along with your weekly activity and services breakdown. Accessible buttons will also direct you to HubSpot’s software, resources, and pricing. HubSpot’s landing page is a powerful lead generation tool for small businesses. Moreover, HubSpot also has a HubBot that allows you to speak to an AI chatbot if you have common questions regarding the website. 

HubSpot Has a Striking Call-to-Action (CTA)

HubSpot has a striking call-to-action that’s included in every section as you scroll down on its homepage. The line “Grow better with HubSpot today” persuades users to choose if they should get a demo or get started for free. This is suitable for B2B clients who are just starting or want to try HubSpot for their expanding business.

HubSpot Is SEO-Friendly

HubSpot is SEO-friendly, offering the following features: 

• Get SEO recommendations to optimize your website
• Create an optimized content strategy to build search authority
• Integrate your SEO software with HubSpot’s content management tools 

HubSpot Pricing

HubSpot offers the following pricing packages:

4. LinkedIn Sales Navigator

LinkedIn Sales Navigator helps you build relationships and find the right prospects to make virtual selling easy. With this navigator, you’ll be able to do advanced account search through leveraging 14+ account features to find the right people. Moreover, Sales Navigator shares insights like department headcount, recent hires, and company hiring trends to help you engage with your potential customers and build rapport. 

Svetla viewed LinkedIn Sales Navigator as a great database of leads, and it’s easy to filter, save, and contact. For a modest price, this platform makes segmenting leads easier. The great thing about sending inmails to potential leads is that they can easily read right from their mail. As for the cons, you may not easily view the message history with a lead within the saved search view.



LinkedIn Sales Navigator Has a Powerful Landing Page 

LinkedIn Sales Navigator has a powerful landing page because its color theme is consistent with LinkedIn’s branding. Regardless of providing a simple yet beautiful landing page, it contains all the needed sections like product, compare plans, resources, partners, and contact sales. The headline “Get more conversations with people that matter” emphasizes the platform’s focus on building relationships with potential customers and experts. 

LinkedIn Sales Navigator Has a Striking Call-to-Action (CTA)

LinkedIn Sales Navigator has a striking call-to-action that gives you the option to “Request a free demo” and “Start your free trial”. Just like the other B2B lead generation websites that were mentioned above, LinkedIn Sales Navigator offers you two options based on the current condition of your business in terms of budget, tools, and reputation. 



LinkedIn Sales Navigator

LinkedIn Sales Navigator offers the following pricing packages: 

5. ZoomInfo

ZoomInfo is your go-to-market software that helps you find new customers before your competitors do. It offers a variety of lead generation tools for small businesses. This platform helps you to scale faster across all outreach channels by automating tasks. Take this as an opportunity to unite the sales and marketing team to think of B2B strategies to secure leads faster and easier.

An anonymous user from Reddit posted his experience as someone working for ZoomInfo. This platform is “generally better” than its competitors because the data is hard. It consists of engineers and human researchers who roughly invest in research. Despite having trouble contacting data, ZoomInfo’s data accuracy is at 95% when it’s 1st party data. ZoomInfo is suited for you if you have a large company, but less valuable if you have a small company size. 



ZoomInfo Has a Powerful Landing Page 

ZoomInfo has a powerful landing page as it provides statistics in terms of its ranking and reviews. What’s great about its landing page is it lets you enter your business email for updates and a free trial. It provides a brief clip on the overview of getting potential leads that include their contact information. Its headline “It’s Our Business to Grow Yours” is attention-grabbing for visitors to the website as it provides customer care.

ZoomInfo Has a Striking Call-to-Action (CTA)

ZoomInfo has a striking call-to-action, giving you the option to “Contact Sales” or select  “Free Trial”. These options can help you decide what’s best for your business, whether you’re operating on a small or large scale. 

ZoomInfo Pricing

ZoomInfo offers the following pricing packages: 

Where Can I Find Customers for My B2B Lead Generation Website?

1. Social media

Social media platforms like LinkedIn, Facebook, Twitter, and online communities can help you find many customers for your B2B lead generation website. Use the power of technology to virtually communicate with potential long-term customers and professionals for future partnerships.

Oalbrecht on Reddit trying cold calling or emailing to improve your social media marketing in finding B2B customers. Research on the available tools that can help you find people’s emails. For example, LinkedIn offers a paid search tool and Google’s paid ads so you can find who to contact. 

User not_evil_nick suggests creating social media content that doesn’t talk about you, your brand, or your product. Instead, post about your community, your team, and your clients. Bring social media users entertainment instead of posting boring content. Keep in mind that social media is marketing, and it’s supposed to make sales easier, not close the deal. 

2. Industry events and partnerships

You can host or attend industry events like workshops, conferences, award nights, and networking events to get potential clients. When you host a B2B event, you can promote brand awareness, knowledge about your industry, and what sets your B2B lead generation website apart from competitors. Maintaining a good and persuasive image in face-to-face interactions can attract clients to work with you.

What Are the Trends in B2B Lead Generation Websites? 

1. De-fluffed messaging

De-fluffed messaging may be a new term for most people, as it refers to removing information that doesn’t add value to the content for more direct communication. The goal of this latest B2B lead generation trend is to make information easily understood by your target audience. Reducing jargon and complex words is crucial to create straightforward content that resonates with the inquiries of customers. 

2. Generative AI

Generative AI continues to revolutionize B2B lead generation through personalizing outreach, producing high-quality content, streamlined processes, and optimized campaign outcomes. Generative AI is beneficial for outbound B2B lead generation as it scores rate leads based on how they can be converted into customers and can personalize messaging for each lead to increase customer curiosity. 

User OliverB199 on Reddit shared their experience in using AI-driven lead generation tools. Video outreach is effective for their business instead of sending manual videos from Vidyard/Looms. AI-driven tools improved their output and SQLs from prospecting. 

User Ok-Force3511 shared the effectiveness of AI-driven tools for their coffee bean business. They used to struggle in finding and messaging local distributors to stock their coffee beans. They used an AI automation outreach called Hyperscale. This platform produced results by filtering distributors based on size, location, and shop type, which directly targeted their searches.

3. Account-based marketing

Account-based marketing (ABM) focuses on treating a small set of high-value target accounts or organizations as a market that is suitable for your customers or services. This latest b2b lead generation trend requires you to provide individuals with personalized content during their buyer journey and identify them with purchase-making influence within the selected organization. Moreover, ABM ensures collaboration between marketing teams and sales. Marketing teams create targeted campaigns, while sales engage with the target accounts through direct qualified leads. 

User 4realz shared that their team uses to target small and medium enterprises (SMEs) through targeting their “enterprise” accounts and traditions.They started working with a few key sales representatives to make custom landing pages for key accounts they want to close. They created unique landing pages, display ads, and LinkedIn ads to drive people to the target landing page. They experienced progress once they started hearing from one of the 5 companies they worked with.



4. New Google policies

Adhering to the new Google policies is an important b2b lead generation trend you need to look out for this year. Google changed its algorithm this year to identify and interpret search results. You can find its list of policies in its reviews and helpful content. 

Google views the review system as a platform for focusing on publishing in-depth research about a product or service instead of summarizing it. The review system also aims to provide analysis or give a recommendation about a certain topic. In creating high-quality reviews, step up your game by incorporating your views and the real-life experiences of other people upon buying a product or service. 

Samuel Akinola (@SamflexConcept) on Twitter posted a Tweet in the Cold Email & Lead Generation community. He suggests not trying to write content that will go viral and instead, write content that can help someone. Your role as a business owner is to learn the needs of your customers so you can find direct ways to help them instead of posting fluff or irrelevant content. 



Nick Massian (@NMassian) posted insights regarding Google’s new policies for cutting down low-quality search results. Google is now applying improved spam policies by reducing unoriginal and low-quality content by 40%. This is specific for marketers who are already reducing a lot of AI-generated content. You can still use AI  as a tool to improve your content while providing opinions, facts, and personal user experiences.

What Strategies Should I Use for My B2B Lead Generation Website?

Optimize SEO strategy. SEO strategy is crucial to help you get B2B sales through analyzing and using relevant keywords that will rank on search engines. Study how your services can resonate with the target audience before using relevant keywords. 

Content marketing. Content marketing is crucial in finding B2B customers because it speaks to your services and what makes your website stand out from competitors. When your B2B content marketing strategy is consistent, it strengthens your brand reputation and online visibility. 

Ozymandia5 observed that a B2B content issue is that it needs more expertise to write. In managing your B2B lead generation website, you need subject experts to write engaging content. While this can be an uphill battle, your website needs more content written by experts who know the latest trends in b2b lead generation,

DeckLinks recommended trying the “Definitions” route to improve your content marketing for B2B lead generation. Their company created a list of definitions after discovering that their industry used jargon too much.This  is a good step to provide specific and concise content to potential customers to avoid confusions.

Offer incentives. Incentives determine how you’re willing to attract customers by providing them with useful resources aligned with your services. Customers need to know how they’ll benefit from your services once they decide to explore your b2b lead generation website. 

Here are potential incentives you can offer:

- Free trials

- Ebooks

- Templates 

- Free consultations

- Discount codes

Implement the value of referrals. Word of mouth is the most used referral whenever a customer of yours decides to spread the word to other people. You can give incentives to long-term customers who can successfully refer you to others. Implementing the value of referrals can begin with offering a B2B referral program. 

What is the Best B2B Lead Generation Website?

The best B2B lead generation website is Snapps.ai. This is a powerful website builder that offers a variety of tools like snapps seo and my domains suited to convert leads into loyal B2B clients. What makes Snapps.ai unique among other websites is that it offers a migration tool wherein you can ask the Migration team to help you move your old site to Snapps.ai. Migration specifically applies when you’re thinking of expanding your business because of customer demand and for leads to increase. To boost your B2B lead generation journey, Snapps.ai offers a tool called localgrids which transforms local search tracking into detailed ranking reports. You can impress new leads with reports of your ranking expertise to convert them into new customers.