The best website builders for booking system sites for small service businesses are:
- Snapps.ai
- Calendesk
- Regiondo
- SimplyBook.me
- Setmore
- Squarespace
- GoDaddy
- Square Appointments
- Jimdo
- Hostinger
- Wix
Does your small service company have an online booking system site? Now’s the time to build one. More and more people go online to search and discover service businesses. A GetApp survey states that over 70% of customers prefer to book services online. An online booking website not only helps establish your online presence. It helps take your site visitors to the next step: booking your services at their convenience. Over 40% of online bookings are made outside of business hours according to Statista. This highlights how your online booking website provides ease of use and convenience. Your prospective customers to find and book your services online no matter the hours.
You don’t need professional help to build your website, either. You can build your online booking system website yourself. According to ta WebsiteToolTester report 60% of small business owners do. They found website builders with booking system integrations easy to use and effective. This Redditor notes how a drag-and-drop builder can help you do that. You can build a website with a services booking page quickly and easily. You don’t need coding experience to do it.

1. Snapps.ai
- Client management, online payment processing, and PayPal E-wallet integration
- A secure client portal and a mobile app
- business calendar and online scheduler for single bookings, group events, and recurring meetings
- Customizable booking forms
- Gmail and Outlook calendar syncing
Snapps.ai’s Vcita online booking system offers a free 14-day trial. Its paid plans start at $35 per month, with the Kickstart plan. Please note that you must have a Vcita account to use its online booking system. But you can register for it through Snapps.ai.


2. Calendesk
- 750 bookings per month
- 500 email and 50 text messaging notifications per month for free with the Starter Plan
- An online booking system website and mobile apps for employees and customers
- A content generator that creates custom Privacy Policy and Terms and Conditions.
- Integrations for Google Calendar, Google Meet, Zoom, Microsoft Outlook, Skype, WhatsApp, and InvoiceOcean
Calendesk offers a free 14-day trial for its online booking system. Its premium plans start at $49 per month, with the Standard plan.

3. Regiondo
Regiondo’s online booking system includes but is not limited to features like:
- Online booking management. This includes customized options to view bookings and participants, filtering for important bookings
- Online booking widget for integration on existing websites.
- Automated notifications and reminders via email.
- Payment processing for online and on-site payments. Regiondo supports debit and credit card payments. It accepts payments through PayPal, SOFORT Banking, Giropay, iDEAL, Bancontact Invoice, and AliPay.
- Online scheduler and calendar syncing. Region integrates with Outlook, Google Calendar, and other calendars using iCal Calendar Feed.
- Google Analytics integration
- Tripadvisor Review Express widget integration to send automated review requests.
- Managing bookings from GetYourGuide, Viator, and Klook, and over 200 other sales channels.
Regiondo offers a 30-day free trial so you can check out its features. Its premium plans start at $53 per month (or €49 per month) with the Starter plan.

Please note that you may incur additional charges like a $0.53 (€0.49) ticket fee and a system usage fee of 3% per transaction. Use Regiondo’s website builder to turn your booking system into a business website. Signing up costs $53 per month (or €49 per month).
4. SimplyBook.me
- 100 bookings per month
- A dynamic booking and business management admin app. It offers over 60 custom features that you can customize to fit your industry and business.
- Process bookings made through social media (Facebook and Instagram)
- Automation for notifications and reminders
- Customized intake forms for the booking process and lead capture.
- Payment processing made through the Apple and Google Pay payment portals. Also handles Mollie, AsiaPay, Stripe, Square, PayPal, and Liqpay.
- A secure HIPAA-accredited online website. Also provides a widget for integration into your new business website. You can also use an iFrame embed if you have an existing website.
SimplyBook.Me offers a free plan (with limited online booking features and functionalities). Its paid plans start at €9.99 per month ($10.83 per month) with the Basic Plan.
5. Setmore
Setmore is easy to use and set up. Its online booking system includes but is not limited to features like:
- A popular free plan that provides up to 200 bookings per month. Note that the free plan has limited features. Your booking website will have Setmore ads and branding.
- Customized online booking system website with the Pro Plan. Setmore branding will be removed, too.
- Integration with iOS and Android apps for syncing and payment processing.
- A 2-way calendar syncing
- Customized automated notifications (text messaging and email reminders)
- Recurring appointments
Setmore’s premium plans start at $12 per month, with the Pro plan.

6. Squarespace
- Custom payment processing.
- Accepts transactions from various payment providers like Stripe, Square, and Paypal.
- Provides credit card vaulting; accepts tips, processes payment deposits through Stripe or Square.
Squarespace’s online booking system starts at $20 per month, with the Emerging plan. Aside from purchasing your Acuity plan, you will also be charged additional fees. These fees are for payment processing, text messaging, and other transactions.

If you’re building a business website, premium plans start at $25 per month with the Personal plan. We recommend the Business plan ($36 per month) for small service-based businesses.
7. Wix
Wix Bookings includes but is not limited to features like:
- A dashboard to manage schedules and calendars. You can access client booking and payment histories, from any device.
- Managing a wide variety of bookings. Wix also has a mobile app to help manage bookings quickly and easily.
- A customized mobile app for clients. They can place bookings and stay updated on their appointments.
- Automation for sending notifications through email and text messaging.
- A secure payment processing service. Manages payments made through Wix Payments, PayPal, Stripe, and all major credit cards.
Wix Bookings is free to install. You can add it to your existing Wix website or integrate it while you’re building a new one.

8. Square Appointments
Square Appointments includes but is not limited to features like:
- Unlimited daily bookings and waitlist feature.
- An online booking system website, a mobile app, and website integration.
- Google calendar syncing, and unlimited internal calendar syncing for teams.
- Automated customizable notifications through text messaging and email.
- Integrations with Google Calendar, Google Meet, Zoom, Microsoft Outlook, Skype, WhatsApp, and InvoiceOcean
- A cancellation policy.
Square Appointments offers a free plan (but with limited features). Its premium plans start at $29 per month, with the Plus plan.

Square Appointments is a preferred system for online bookings. Redditor Keirtain recommends Square Appointments. He adds that he uses it for a service business with similar requirements. Square Appointments satisfies all the requirements for integrating a booking system.


9. Hostinger
10. GoDaddy
They can also add an Online Appointments section to their websites.

11. Jimdo
What Types of Service Businesses Require Online Booking Systems?
Many types of small service businesses require online booking systems. They include:
- Food and beverage: shared commissary kitchens, catering, and suppliers need online booking systems.
- Professional services: contractors, HVAC repair services, landscaping & tree services, and photographers, among others.
- Education and training: schools, professional and corporate training, athletic coaching, and more.
- Healthcare: clinic appointments, medical and laboratory services, and others.
- Real estate: property management, commercial cleaning, vacation rentals, and short-term homestays.
- Events: concerts, industry-specific conventions, sporting events, and more.
- Tourism and travel: resorts and theme parks, cruises, tours, travel agencies, and others.
- Financial services: payroll services, investment management, insurance, financial advisers, to name a few.
Can a Lead Generation Website Builder Help Small Businesses Get More Bookings?
A lead generation website builder for small businesses can help get more bookings. It does this by providing tools that optimize lead-generation strategies. These tools are used to draw interest, assure and build trust, and provide a great user experience. They optimize marketing automation, mobile responsiveness, and more. More importantly, they draw your site visitors to your online booking page. Integrating a booking system into your small business lead generation website is essential. Not only does it complement your lead generation efforts, but it also completes them through direct bookings.
Integrating an online booking system into your lead generation website offers many benefits, including:
- An enhanced user experience
- A more direct way of getting customers
- Quicker and easier lead nurturing and conversion
- Better data collection for website analytics and reporting
- Supporting the growth of your online presence and business.
What’s the Best Way to Set Up a Booking System on a Small Business Website?
The best way to set up a booking system is to make your main business website your online booking site. Setting it up that way ensures that your website creates a more logical user experience and flow. It provides a seamless flow from your website content to your booking page.
Building an online booking website is just one of four options. You can set up an online booking system with any one of these options:
- Option 1: Inserting a link redirecting your customers to an external website. There, clients can book the appointments they want. Calendly is a good example. Setting this up is quick, simple, and easy. Fees apply for each booking made. The downside is that your clients are going to a different site and not staying on yours.
- Option 2: Embedding an online booking system iFrame into your website.
- Option 3: Integrating an online booking system plugin or app into your website. It may be a built-in feature or a third-party integration on your website builder platform.
- Option 4: Turning your new business website into your primary online booking system. This option helps you manage bookings more easily. Your clients won’t have to leave your website and finish their business all in one go.
Choose a website builder that provides industry-leading booking system integration. That way, you will get the most value for your investment.